NEO& Academy / MODEL
Keep capacity ahead of demand, and cut the cost per case
Strengthen the basis for strategic decisions
Leaders need to assess whether a plan's objectives are supported by the resources and conditions required to achieve them. Understanding these relationships helps leadership teams evaluate proposals, recognize constraints, and steer the strategy as it is implemented.
Understand the organization as a connected system
Examine how customers, employees, capacity, and other resources develop over time and influence organizational outcomes. Use this perspective to evaluate objectives, understand performance drivers, and assess how leadership decisions affect the conditions for future success.
Use working models to evaluate strategic choices
Explore prepared models, adjust decisions, and compare scenarios to understand their implications. Develop the questions needed to examine assumptions, identify resource constraints, and assess the reasoning behind a plan before it is approved or revised.
Practical Capabilities for Organizational Value
Interpret organizational performance
Explain how resources, operating relationships, and decisions influence performance over time, establishing a clearer basis for evaluating strategic proposals and reported outcomes.
Evaluate strategic objectives
Assess whether objectives express appropriate outcomes and identify targets that could encourage unintended behavior or weaken the organization's longer-term performance.
Recognize weaknesses in a plan
Examine whether objectives are sufficiently ambitious, achievable under stated assumptions, and consistent with the wider outcomes the organization intends to deliver.
Explore models and scenarios
Use working models to adjust decisions, compare alternative scenarios, and interpret the implications for resources, constraints, and performance across the planning horizon.
Assess decision authority and influence
Distinguish decisions that directly determine resource flows from those that influence them, and assess the implications for leadership action and resource allocation.
Identify feedback and timing effects
Recognize how feedback, delays, and dependencies affect a plan’s behavior, and consider how those relationships influence the timing and effectiveness of proposed actions.
Strengthen strategic review
Establish leadership discussions that examine the assumptions, resource requirements, and operating relationships behind a plan, improving the basis for approval and revision.
Improve objective setting
Evaluate proposed objectives against organizational resources and operating conditions, clarifying the changes required to support their achievement before commitments are made.
Develop a shared performance perspective
Build a common understanding of how the organization produces results, supporting more consistent discussions across leadership, planning, finance, and operational teams.
Identify delivery constraints earlier
Recognize resource gaps, timing requirements, and dependencies during planning, creating opportunities to adjust decisions while implementation options remain available.
Reduce unintended target effects
Examine how targets influence decisions and behavior, and identify where their design could undermine service quality, capability development, or longer-term strategic outcomes.
Improve the quality of approval
Apply a consistent approach to evaluating strategic proposals, comparing alternatives, and documenting the reasoning behind leadership decisions and resource commitments.
Certification Learning Journey
Strategy Dynamics
Demonstrate Your Learning Through Applied Assessment
30 credit hours — 20h live delivery + 1h exam + 9h assessment
Issued by Strategy Dynamics. Verify a certificate
Attendance
Completing the live delivery, with at least 80% attendance.
Completion
Attendance plus a pass in the examination — one hour, multiple choice, sat online within thirty days.
Certified Strategy Dynamics Leader
Completion plus a pass in the assessment folio, applied to your own chosen case and marked against a rubric.
Practical Tools for Continued Application
Use the modeling workspace introduced during the program to explore prepared models, adjust decisions, and compare scenarios. Examine how the relationships represented in a model influence projected organizational performance.
Retain the working case model used throughout the program. Revisit its assumptions, explore alternative scenarios, and reinforce your understanding of the relationships between leadership decisions, organizational resources, and performance.
Apply a structured set of questions when reviewing a strategic proposal. Examine objectives, resource requirements, assumptions, and constraints, and document the issues requiring clarification before approval or further evaluation.
Learn From Consulting Experience
Fadi Al-Jafari
Strategy, Digital-Twin Modeler & Intelligence Consultant, NEO&
Fadi is a strategy, digital-twin modeler and intelligence consultant who helps leadership teams connect strategic choices, the resources behind them and the evidence of results. For more than fourteen years across the GCC and MENA, he has advised governmental, semi-governmental and private organizations on strategy, modeling, performance and intelligence. He has modeled strategies, led strategy and performance system audits, and developed and cascaded strategy and performance systems for leading organizations. He has also delivered certification programs to more than 4,000 professionals, from C-suite to frontline, combining structured methods with practical applications in his delivery.
Rayed Al-Humaid
Strategy, Planning & Positioning Consultant, NEO&
Rayed is a strategy, planning and positioning consultant and trainer who helps organizations set a clear strategic direction, make informed strategic choices and turn their ambitions into practical priorities and initiatives. Across government and private-sector organizations, he has worked in strategic planning, strategic projects, governance, institutional transformation and business development. He has designed and operated Strategy Management Offices (SMOs) and Project Management Offices (PMOs), and advised on public policy design and development. As a facilitator, he combines structured strategic thinking with practical experience, helping professionals apply strategy and planning to real organizational challenges.
Meet the Method's Originator
Scheduled Programs
| Certification | Dates | Language | Certified by | Fee | Action |
|---|---|---|---|---|---|
 Certified Strategy Dynamics LeaderCSDL | 8–12 Nov 2026Afternoon | Arabic |  | $2,000$1,800 USD | Book a seat |
| Certified Strategy Dynamics LeaderCSDL | 13–17 Dec 2026Afternoon | Arabic | | $2,000 USD | Book a seat |
Frequently Asked Questions
PLAN YOUR PARTICIPATION
How is the program delivered?
The program is delivered live online through Microsoft Teams over five days, Sunday through Thursday.
Which language is used?
The delivery language is specified for each scheduled program. Arabic delivery retains relevant technical terminology in English. English delivery is also available for in-house programs on request.
What happens if I cannot attend a session?
Sessions are not recorded. You must attend at least 80% of the live program to meet the attendance requirement. Contact us if you expect to miss a session so we can explain any available arrangements under the program rules and transfer policy.
What are the cancellation and transfer options?
Cancellation and transfer options depend on when your request is received. Each booking includes one eligible transfer without an additional NEO& transfer charge, subject to the policy conditions. Refunds may exclude eligible nonrefundable third-party transaction charges. Review the Refunds and Transfers Policy for the complete terms.
Does the displayed fee include VAT?
Yes. The displayed fee for this scheduled program includes VAT.
PROGRAM-SPECIFIC QUESTIONS
What is the focus of CSDL?
CSDL develops the leadership capabilities required to evaluate strategic plans, understand resource and performance relationships, and use working models to explore the implications of organizational decisions.
Will I build models during the program?
The program focuses on interpreting and using prepared models. You will adjust decisions, compare scenarios, and assess their implications. CSDM is the program focused on constructing digital-twin business models.
Do I need a modeling background?
No prior modeling experience or programming knowledge is required. The relevant concepts are introduced through guided examples, working models, and practical discussions.
What is Silico?
Silico is the application used for the program's modeling activities. Account setup guidance is provided before the program so that participants can prepare for the practical sessions.
Let's discuss your priorities
Tell us about your organizational priorities. We will review your inquiry and respond within three working days.
