NEO& Consulting / MODEL

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NEO& CONSULTING / MODEL

Understand the Impact of Strategic Decisions

Explore how strategic choices affect performance over time. We use Strategy Dynamics to connect decisions with resources, test assumptions, and adapt the strategy as results emerge.

USE PERFORMANCE EVIDENCE TO INFORM THE NEXT DECISION STAGE 01 MODEL How could our decisions affect future performance? STAGE 02EXECUTEHow do we translate strategicpriorities into action? STAGE 03MEASUREWhat do our results revealabout performance?
THE PERFORMANCE LOOP MODEL EXECUTE MEASURE Start a conversation
01 / The stage

Connect Strategic Ambition With Operational Feasibility

Strategic plans depend on assumptions about demand, capacity, people, and investment. Modeling makes these assumptions explicit and examines how they interact, helping leaders assess whether the intended outcomes are achievable.

WHERE IT FITS

MODEL is the first stage of the Performance Loop. It tests the choices that inform execution, while evidence from EXECUTE and MEASURE helps refine the model as conditions change.

02 / The method

Strategy Dynamics

PERFORMANCE OVER TIME Customers 116 8.3 won 6.4 lost reach service
STEP 01 OF 04

Performance over time. How has performance developed, and what future outcome is intended?

03 / Engagements

Choose the Scope That Fits Your Decision

TAUGHT AS
04 / The method's originator

Meet the Method's Originator

Kim Warren

Kim Warren

Originator of Strategy Dynamics

Kim developed the powerful Strategy Dynamics method when a strategy professor at London Business School. Standard strategy tools simply could not explain what, exactly, to do to deliver better performance into the future. He translated the solid, engineering-based principles of system dynamics into managerial language and a practical process organizations can apply to modeling any strategy, initiative or challenge.

Kim is author of the award-winning Competitive Strategy Dynamics (Wiley, 2002) and Strategic Management Dynamics (Wiley, 2008). He now offers a wide range of online courses to show leaders how to use “digital twin” business models and to train analysts and consultants in building those models.

05 / Next steps

Pick Your Right Next Step

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