Terms of Sale

01Who you are contracting with

These Terms of Sale apply when you purchase a program, certification, digital product or toolkit from NEO AND FZE LLC (نيو اند م م ح ذ م م) ("NEO&", "we", "us"), or engage us for an in-house program or consulting service, unless a separate signed agreement applies.

If you purchase as an individual for purposes outside your trade or profession, any rights available to you under applicable consumer law remain unaffected. Purchases made for an organization or in the course of business are treated as business purchases.

02What forms your contract

In these terms, the following words have the meanings given to them here. NEO&, we, us and our mean NEO AND FZE LLC. You means the person or organization purchasing a program, product or service. Participant means the named individual who holds a place on a program. Program means a public or in-house course, workshop or certification program offered by NEO&. Materials means the slides, workbooks, templates, models, instruments, exercises, case material, recordings and assessment material issued in connection with a Program. Digital Product means a downloadable workbook, template, model, guide, toolkit or other digital item offered for sale. Credential means a certificate, professional credential or badge awarded on completion of a Program. Licensor means Strategy Dynamics Ltd, OKRmentors or any other owner of intellectual property used by NEO& under license.

For a website purchase, your contract with us consists of your order or booking confirmation, the relevant program or product page, these terms and the policies they refer to. For an in-house program or consulting engagement, your contract consists of the signed proposal or engagement letter and any document it incorporates. Where a signed corporate document conflicts with these terms, the signed document prevails for that engagement.

03Orders and acceptance

Program and product pages describe what is available for purchase. Your order is submitted when you complete checkout and accept the terms presented to you. A contract is formed when we send your booking or order confirmation.

If we cannot accept an order—for example because a cohort is full, a program has been withdrawn or there is an obvious pricing error—we will let you know and refund any amount we have received for that order.

For digital products, access or download may be made available immediately after the order is confirmed.

04Prices and payment

The price shown at checkout or in an accepted proposal is the price payable, together with any tax or charge expressly shown before you place the order. VAT is applied where required by UAE law.

Payments may be processed by banks, card networks, payment gateways or other payment service providers. Those providers may apply processing, banking or currency-conversion charges. Where permitted by applicable law, a refund made under our change-of-mind cancellation policy may exclude third-party payment-processing, card, banking or transfer charges actually incurred in processing the original payment or the refund, but only to the extent those charges are non-refundable to NEO&. NEO& does not impose an additional administration or processing fee for issuing a refund.

No such deduction will be made where the refund results from our cancellation of a program, our failure to provide the contracted service, or where applicable law requires the full amount to be returned.

05Public programs and certifications

A booking is for the named participant. Attendance is personal: a place may not be shared, split between people, alternated between colleagues across sessions, or accessed with credentials issued to someone else. Where a program is delivered online, the access link and any platform account are for that participant alone. Each additional attendee requires a separate paid place. Substitution of a participant before a program starts is handled under our Refunds and Transfers Policy.

Program places, cohort dates, languages and fees are those shown on the program page at the time the booking is accepted. Certifications are awarded only where the applicable attendance, completion and assessment requirements are met.

Payment or attendance does not by itself guarantee a credential; the applicable attendance, completion and assessment requirements must be met.

06Digital products and toolkits

Unless the product page states otherwise, purchasing a Digital Product grants you a non-exclusive, non-transferable license to use it for your own work or, where purchased by an organization, for that organization's internal business purposes within the licensed user scope. Ownership does not pass.

You may enter and adapt your own data and make reasonable working copies. You shall not:

• (a) resell, sublicense, rent, transfer or assign the Digital Product;
• (b) share it with any other person, or where an organization holds the license, share it outside that organization;
• (c) publish or redistribute it, or place it in a public repository;
• (d) remove or alter any notice of ownership, authorship or license;
• (e) use it to teach, train, coach or certify any person; or
• (f) use it to create a competing product, toolkit, course or certification, without our prior written permission.

Where a Digital Product is licensed per user or per organization, the number stated at purchase applies, and additional users or entities require an additional license. No license is granted in any third-party methodology, materials or marks, whatever the Digital Product contains or refers to.

Digital Products support professional judgment. Unless expressly stated otherwise, we do not guarantee compatibility with every software version or system, or that a model, formula, forecast or output will produce a particular commercial result.

Digital Products are supplied immediately and are not refundable. Once a Digital Product has been supplied or made available for download, it is not refundable, subject always to any rights you have under applicable law. If a file is defective, corrupted, inaccessible as supplied or materially different from its description, contact us so that we may provide an appropriate remedy.

07In-house programs and consulting

The scope, deliverables, timetable, assumptions, client responsibilities and fee are those stated in the accepted proposal or engagement letter. Work outside that scope is agreed in writing before it starts. Unless the signed document says otherwise, you are responsible for timely access to the information, people and systems reasonably required for us to perform the work.

Our analysis, models, forecasts, recommendations and training support decision-making; they do not transfer responsibility for management decisions, regulatory compliance, accounting, tax, legal or investment decisions to NEO&.

08Cancellations, transfers and changes

Our Refunds and Transfers Policy explains the cancellation, transfer and substitution options for public programs and what happens if we reschedule or cancel a cohort.

Cancellation or postponement of consulting and in-house work is governed by the relevant signed proposal or engagement letter.

09Intellectual property

NEO& does not transfer ownership of its methods, frameworks, models, templates, course materials, instruments or know-how. Payment for a service or Program does not transfer any intellectual property right. Where a proposal expressly grants ownership of a specific bespoke deliverable created for a client, that grant is limited to the deliverable identified in the proposal and extends to no underlying method, framework, model or material.

For client-specific consulting deliverables, you may use the final deliverables internally for the purpose for which they were commissioned. Any broader license or ownership of bespoke material will be stated in the proposal.

Strategy Dynamics. The Strategy Dynamics methodology, the digital-twin business modeling methodology, and the related models, diagrams, course materials, know-how and marks are the exclusive property of Strategy Dynamics Ltd and are used by NEO& under a worldwide authorized license. The license is exclusive in respect of delivery in Arabic and non-exclusive in respect of delivery in English. Within the GCC and Arabic-speaking MENA territory it is exclusive in any language and extends to consulting and advisory engagements applying the methodology.

OKRmentors. The OKRmentors methodology, platform content and marks are the exclusive property of OKRmentors. The OKRmentors certification programs are delivered by an accredited trainer from OKRmentors under the Expert Master Agreement, and materials supplied by OKRmentors remain subject to the OKRmentors terms.

Program materials and recordings. Materials are licensed and not sold. The license is granted to the Participant alone, for that Participant's own professional use. It is personal, non-exclusive and non-transferable, and does not extend to any employer, client or other organization, whoever paid for the place. Organization-wide rights, where required, are granted only under a separate written agreement. This paragraph does not apply to in-house Programs or consulting engagements, which are governed by the signed proposal or engagement letter, or to Digital Products, which are governed by section 06.

Whether during or after a Program, and whether or not for consideration, you shall not:

• (a) copy, share, upload, publish or distribute the Materials to any other person, including colleagues who did not hold a place;
• (b) use the Materials, in whole or in part, to deliver, teach, facilitate, coach or assess any course, training, workshop or program;
• (c) translate, edit, rebrand, summarize, restructure or otherwise adapt the Materials, or create derivative, updated or successor versions of them for any purpose in paragraph (b);
• (d) develop a competing course, curriculum, toolkit or certification based on the Materials or on the methodologies taught; or
• (e) record, photograph, capture, transcribe or otherwise reproduce a live session, or circulate any such recording.

Teaching and certifying. Holding a Credential or attending a Program confers no right to teach it. You shall not train, teach, facilitate, coach or certify any person in a Program or its methodologies, whether or not for consideration. Rights to train others in a methodology are granted only under a separate written license or accreditation issued by the owner of that methodology. If you are interested in delivering a Program or collaborating with NEO&, we welcome partnership inquiries at business@neoand.com.

Applying what you learn. You may apply what you learn in the course of your own professional work, including for your employer or your own clients. You shall not market, brand, name or present any service, course, toolkit or certification as being Strategy Dynamics', OKRmentors' or NEO&'s, or in any manner that suggests authorization, accreditation, endorsement or association that does not exist.

Breach. In the event of a breach of this section, NEO& may suspend access to Materials and platforms, suspend or withdraw a Credential and remove the holder from the register, decline future bookings, and require the immediate return or destruction of the Materials and of anything derived from them. NEO& and the relevant Licensor may in addition pursue any remedy available at law, including injunctive relief to restrain continuing use, and claims for damages, lost license fees and the costs of enforcement. A breach involving Strategy Dynamics or OKRmentors materials, credentials or marks may also be pursued by the owner of those rights, and NEO& may notify that owner accordingly. These remedies are cumulative and none limits the exercise of any other. Any action taken under this section remains subject to applicable law and does not remove a mandatory consumer remedy. Credentials awarded on completion of a Program are also subject to our Certificate Terms.

10Confidentiality and client material

Each party will keep the other's non-public information confidential, use it only for the program or engagement, and disclose it only to people who need it for that purpose or where law requires disclosure. This does not cover information already lawfully public, already known without restriction, independently developed, or lawfully received from another source.

We will not identify a consulting client, publish a case study about it, or use its logo without written permission. You are responsible for ensuring that material you provide to us may lawfully be shared for the engagement.

11Liability

Nothing in these terms excludes or limits liability that cannot lawfully be excluded or limits any mandatory consumer right.

For business customers, our total liability arising from a particular program, digital-product order or engagement will not exceed the fees paid or payable to NEO& for that program, order or engagement. To the extent permitted by law, we are not liable to a business customer for indirect or consequential loss, or for loss of profit, revenue, business opportunity, goodwill or anticipated savings.

Any limitation applying to a consumer applies only to the extent permitted by applicable law.

12Events outside reasonable control

Neither party is responsible for delay or failure caused by an event outside its reasonable control, provided the affected party takes reasonable steps to reduce the effect and resumes performance when practicable. If such an event prevents us from running a public cohort, the remedies in the Refunds and Transfers Policy apply. Payment obligations already due are not excused by this clause.

13Complaints

If you have a concern about a purchase or service, email business@neoand.com with your booking or invoice reference and enough information for us to review the matter. We will aim to resolve complaints directly and promptly.

This does not affect any right you may have to refer a matter to a competent authority or court.

14Governing law and courts

Unless a signed corporate engagement states otherwise, these terms and any non-contractual obligations connected with them are governed by the federal laws of the United Arab Emirates. Subject to any mandatory consumer forum or jurisdiction, the competent courts of the United Arab Emirates have jurisdiction.

15General provisions

If part of these terms is held invalid or unenforceable, the remaining provisions continue to apply. A delay in enforcing a right is not a waiver of it. You may not transfer your contract or license to another person without our written consent; we may transfer our rights or obligations as part of a genuine business reorganization or transfer, provided this does not reduce a consumer's mandatory rights.

No person who is not a party to the contract may enforce it unless mandatory law provides otherwise. Provisions which by their nature should continue after completion or termination, including intellectual property, confidentiality, accrued payment obligations and applicable liability provisions, survive.

For website purchases, the documents listed under "What forms your contract" form the entire agreement about that purchase. For corporate work, the signed proposal or engagement letter and documents it incorporates form the entire agreement about that engagement.

16Changes and notices

We may update these terms for future purchases. The version applying to an order is the version accepted when that order was confirmed, unless a later change is required by law or is expressly agreed with you. We will not retrospectively change an agreed price or material contractual right without a lawful basis.

Notices about a booking or engagement may be sent to the email address used for it. Questions about these terms may be sent to business@neoand.com.

Questions? Email business@neoand.com.